Export Permit for Paintings Sold Online: Etsy, Saatchi Art, Instagram

Online art sales today seem extremely simple: an artist uploads a work to Etsy, Saatchi Art, or Instagram, finds a buyer abroad - and all that remains is to ship the painting. It is precisely at this stage that many sellers face their first serious disappointment.
Selling a painting online does not cancel export regulations, does not simplify state requirements, and does not exempt the seller from documentation. Moreover, online sales often attract closer scrutiny, because they involve commercial shipment and cross-border movement.
In this article, we will подробно explain when and why a permit for exporting a painting from Ukraine is required for online sales, what risks artists and sellers face, and how to properly organize the process in order not to lose money, artwork, or reputation.
Online art sales and international delivery
Selling art online has created the illusion that borders no longer exist. However, for works of art, this is not the case.
Why selling a painting online does not simplify export
The fact that a sale took place online is irrelevant for customs authorities. The state evaluates the actual export of a work of art outside the country, not the method by which it was sold.
A painting sold via Etsy, Saatchi Art, or Instagram is, for customs purposes, still a work of fine art that may possess cultural value. Therefore, the question of how to send a painting abroad from Ukraine always depends on export regulations, not on the sales platform.
Risks that arise after selling artwork abroad
After an online sale, an artist or seller may face the following risks:
- inability to ship the painting without a permit;
- customs задержка or inspection delay;
- return of the artwork to the sender;
- conflict with the buyer;
- account suspension on the platform;
- financial losses and reputational damage.
Why an export permit is required for online sales
An export permit is not a formality - it is a state mechanism for controlling the export of cultural property.
How the state interprets the export of art after a sale
If a painting is sold abroad, the export is automatically treated as commercial. Even if the artist is shipping their own work, the state considers this an export of an art object.
For this reason, a permit for exporting a painting from Ukraine is required much more often for online sales than for personal transportation.
Difference between a gift, personal export, and commercial shipment
It is important to understand the distinction:
- personal export - for personal use;
- gift - without commercial benefit;
- sale - income generation and export.
Online sales almost always fall into the third category and therefore require stricter documentation.
Cases when an export permit is mandatory
In practice, most online sales require an export permit, although there are nuances.
Selling paintings via Etsy and marketplaces
Etsy is one of the most popular platforms for selling art. However, customs authorities do not differentiate between handmade items and contemporary fine art.
If exporting paintings from Ukraine after a sale on Etsy, a permit is required in most cases, especially if the artwork has artistic value or exceeds a certain age threshold.
Selling via gallery platforms such as Saatchi Art
Saatchi Art works with the international art market and professional buyers. Legal compliance is especially important here, as gallery platforms expect verified provenance and lawful export.
For such sales, an expert conclusion on paintings, art, and fine art is often a mandatory part of the process.
Center for packaging valuable and fragile items in Ukraine
Sales via Instagram and direct transactions
Instagram sales may appear informal, but this has no relevance for customs authorities. If there is a sale and cross-border shipment, the same rules apply.
Attempting to ship a painting “as a personal item” after an Instagram sale is one of the most common mistakes.

Types of art most commonly sold online
Online platforms shape a specific structure of art sales.
Export of contemporary paintings
Contemporary painting is the most popular segment. However, export of paintings, even by modern artists, may require a permit if the work appears significant or is executed in traditional techniques.
Export of sculptures and three-dimensional art objects
Sculptures are sold online less frequently but raise more questions at customs. Export of sculptures almost always requires expert examination and prior verification due to materials, age, and form.
Export of icons and religious artworks
Export of icons is the most complex scenario. Even modern icons may be classified as objects of cultural or religious heritage, making an export permit almost always mandatory.
Age and origin of the painting in online sales
Age is one of the key criteria in deciding whether a permit is required.
Contemporary works and author-created paintings
Works by contemporary artists have a higher chance of simplified export, but only if authorship and date of creation can be clearly confirmed.
Works older than the statutory threshold and cultural value
Paintings older than the legally established age threshold automatically fall into a risk category. Even when sold online, such works almost always require expert evaluation.
Role of expert conclusions in online art sales
Expert examination is a central element of the process.
What an expert conclusion on paintings and art confirms
An expert conclusion on paintings, art, and fine art confirms:
- the age of the artwork;
- absence of cultural heritage value;
- eligibility for export abroad;
- compliance with current legislation.
When expert examination is mandatory to obtain a permit
Without expert evaluation, it is impossible to obtain a permit in cases involving:
- uncertain age;
- unknown authorship;
- religious subject matter;
- high artistic or historical value.
Documents required to export a painting after sale
Online sales require a complete set of documents.
Permit for exporting a painting from Ukraine
This is the primary document without which shipment is impossible in most cases. It is issued on the basis of expert examination.
Additional documents for customs and delivery
The following may also be required:
- sales contract;
- commercial invoice;
- packing list;
- logistics and carrier documentation.
How the export permit process works for online sales
The process requires time and careful planning.
Preparing the painting and documents
The painting must be prepared for inspection, photographed, described in detail, and submitted according to established procedures.
Timeframes and stages of obtaining the permit
On average, the process takes from several days to several weeks, depending on the complexity of the case.
Common mistakes made by artists and online sellers
Most problems arise due to haste.
Selling without checking export eligibility
An artist sells a work without verifying whether it can legally be exported. This often leads to conflicts with the buyer.
Attempting to ship a painting without a permit
This is the most dangerous mistake. Even if it “worked before,” it does not guarantee success in the future.
What happens if a painting is shipped without a permit
The consequences can be serious.
Shipment delay or return
The painting may be detained at customs or returned to the sender.
Financial and reputational losses
Returns, fines, loss of buyer trust, and platform account suspension are very real risks.
How to properly prepare for selling a painting online abroad
Preparation should begin before publishing the artwork for sale.
Checking the painting’s status before listing
It is better to determine in advance whether a permit will be required than to resolve the issue after a sale.
Planning logistics and documentation in advance
Professional support saves both time and money.
How we support online sales of paintings abroad
We work with online art sales on a daily basis.
Pre-sale consultation
We help determine whether a specific artwork can be sold and exported legally.
Full cycle: expertise, permit, shipment
We handle the entire process - from evaluation to final delivery to the buyer.

FAQ: Online Art Sales and Export Permits
How to send a painting abroad from Ukraine after an online sale?
To understand how to send a painting abroad from Ukraine legally, it is necessary to determine the status of the artwork in advance. In most cases, expert evaluation and official documentation are required. After that, logistics are selected and the shipment is carried out in compliance with customs regulations of the destination country.
Is a permit for exporting a painting from Ukraine always required for online sales?
A permit for exporting a painting from Ukraine is required in most online sales, because such shipments are considered commercial exports. Even when an artist sells their own contemporary work, customs authorities treat this as the export of an art object.
Can a painting sold online be shipped as a personal item?
No. After a sale has taken place, the painting can no longer be considered a personal item. Attempting to classify a commercial shipment as personal export is one of the most common mistakes and often results in delays or return of the shipment.
How does exporting paintings differ from shipping ordinary goods?
Export of paintings is regulated by specific rules because artworks may have artistic or cultural value. Unlike ordinary goods, paintings often require expert evaluation and, in some cases, official export permits.
Why does exporting icons cause the most difficulties?
Export of icons is subject to special control because icons may be classified as objects of cultural or religious heritage. Even modern icons often require mandatory expert examination and an export permit.
Is a permit required when selling a painting via Etsy or Instagram?
Yes. The sales platform does not matter. If exporting paintings from Ukraine after a sale via Etsy, Saatchi Art, or Instagram, the same customs and cultural control rules apply.
What are the specific requirements for exporting sculptures sold online?
Export of sculptures almost always requires prior expert evaluation. Customs authorities pay close attention to materials, size, age, and artistic nature of the object. Even contemporary art objects may be detained without proper documentation.
What is an expert conclusion on paintings and art, and why is it needed?
An expert conclusion on paintings, art, and fine art is an official document confirming the age, origin, and absence of cultural value, or the permissibility of export. In most cases, it is impossible to obtain an export permit without such a conclusion.
Can an export permit be obtained after a painting has already been sold?
Yes, but this significantly complicates the process. It is always better to check export eligibility before listing an artwork online. If the sale has already taken place, obtaining a permit is still possible but requires time and coordination with the buyer.
What happens if a painting is sent abroad without an export permit?
If an attempt is made to export a painting without a permit, the shipment may be detained by customs, returned to the sender, or result in fines. For online sellers, this also carries the risk of buyer complaints and account suspension on sales platforms.
How can problems be avoided when selling paintings online abroad?
The safest approach is to consult specialists in advance, obtain an expert conclusion, and arrange the export permit if required. This allows artists and sellers to ship artworks abroad confidently and without legal or financial risks.
Conclusion: how to sell paintings online without export problems
What artists and sellers need to consider
Online sales do not override the law. Exporting paintings from Ukraine requires preparation, documentation, and a clear understanding of the process.
When it is best to involve specialists
If there is any doubt regarding the age, origin, or status of an artwork, it is better not to take risks and to complete the process officially. This allows artists and sellers to confidently sell art online and build a long-term reputation in the international market.
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